Posts Tagged: mistake

Opinion

Twitter is Sacramento’s ‘Fourth House’

A Twitter user logs on with her digital tablet. (Photo: Daniel Krason, via Shutterstock)

OPINION: It is a colossal mistake for those who desire to influence state policy to ignore Twitter, brushing it off as a playground for pop stars, professional athletes and the President. As demonstrated in Randle Communications’ inaugural Digital Influencer Report, digital advocacy, and specifically Twitter, remains a growing and potent tool for those who seek to shape outcomes in California’s Capitol.

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