Posts Tagged: file
An illustration of the Internet and world wide web. (Ramcreations, Shutterstock)
OPINION: For years, the Silicon Valley mantra was “The Internet changes everything.” These days it’s more accurate to say “The Internet is always changing.” That’s why the conventional wisdom about online ad targeting and other digital means of finding voters can easily slip out of date. Things are always changing.
Voters and potential voters at a political rally. (Photo: Joseph Sohm, via Shutterstock)
The California Voter File is a massive and constantly changing dataset. At the end of the 2012 election cycle, it grew to over 18 million voters. But with recent purges from county election files, it has dropped down to its current 17 million. As we near a major statewide election, we expect to see an uptick in registration and growth of the overall voter file. The state’s registration is likely — again — to exceed 18 million, and potentially even reach 19 million by November.
Last week, the Assembly Appropriations Committee derailed Assembly Bill (AB) 975 by moving it to the Suspense File, recognizing the many negative impacts, including the high unnecessary costs to the state. Those who know and care about health care are relieved, because the special interest attack on nonprofit hospitals was the poster child for how