Posts Tagged: Field Research Corp.

News

Veteran California pollster heads online

Image by Tim Foster, Capitol Weekly

One of the state’s most respected polls has begun incorporating online surveys for the first time, underscoring the increasing difficulty of relying on telephone questioning. The Field Poll, which was founded in 1947, started using online surveys to gather voter opinion on nine of the 17 statewide ballot propositions that will appear on the Nov. 8 ballot.

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